There are still a lot of options for entrepreneurs to advertise their business for free. Not just in the obvious place but also places you would not necessarily know about. With creativity, a business owner can obtain free or low-cost advertising and get their name out there without paying a lot of money. Here are some of the best advertising options around. Additionally, there may be avenues not listed hear and business owners should try to seek out any opportunity to advertise for free whenever they come along.
- Advertise your business on Craigslist. This is still an essential cheap promotion and has sections that you can advertise your business for a nominal amount for a month.
- Submit an article to publications that may be interested in your type of business. In that article, you will refer to your business. If your article is picked it can drive customers to your business.
- Post on Facebook, Reddit, Tumbler, Pinterest, LinkedIn and just about every social media company out there. All offer free advertising that allows a company to truly have a global reach. Always take advantage of these free opportunities and be diligent in leveraging their services.
- Leverage free bulletin board services located in the neighborhood, like in grocery stores, libraries, and salons, are another good idea. Post advertising circulars on their boards for free.
- Hand out circulars for mass distribution at the malls, shopping centers, bus stops, and many local places of business, but if possible ask for permission.
- Collect emails via approved opt-in services and send emails to potential interested prospects. MailChimp is one of these email service providers and offers free services up to 2000 email addresses. Email is still one of the most cost-effective and most economical ways to create engagement among potential customers.
- Take advantage of new mail order publications that offer free first time and seasonal deductions for advertisers.
- Post ads on classified websites and local papers. These are often used for very targeting advertising but are free or low cost.
- Website or blog about your business. Free services such as blogger and WordPress offer free blogs and website that can be used to advertise your firm or services.
- List your business with Yelp.com and make sure its listed with Google as the viable business.
- Don’t be stingy with your business card and give them out to everyone you engage or meet. Solicit help from friends and family by giving them a stack, asking them to hand them out.
- Be sure to attend free events and give out your business card. Leverage meetup.com to look for groups who may be potential customers.
- Plaster your company’s name everywhere which is free, by putting your website on notepads, pens, newsletters, bumper stickers, coffee cups and anywhere you can.
- Create word of mouth by participating in online discussion forums that allow you to talk/post about your business.
- Think of a catchy bookmark and hand out to libraries, if they allow it.
- While attending garage sales ask the seller if you leave flyers with them. It is ok if they say no but if you buy something they may say yes.
- Ask establishments that you currently do business with like auto mechanics, doctor offices, health food stores, dance studios, etc. and ask if you can leave your flyer.
- Obtain car magnet placard advertising your business even better ask other family members to do the same.
- Leave your business card in restrooms at restaurants or nightclubs or at bulletin boards around grocery stores.
- Place flyers under windshield wipers of cars.
- Take advantage of branded apparel like a T-shirt with your company’s name on it for which your family and friends can wear.
- Leave a business card with your tip for your waiter/waitress at a restaurant.
- Leverage and handout magnetic business cards which can be put on people’s refrigerators.
- Send a press release to promote your small business to various applicable websites.
- Join industry forums or tradeshows and contribute to the online community and advertise your business.
To your continued success on the the Next Level
The Nexlevel Team